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12 Black-Owned Lifestyle Brands We Love | Black History Month 2023

Shiri Feldman

February 27, 2023

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In celebration of Black History Month, we’re here to highlight 12 high-quality, sustainable Black-owned lifestyle brands we know you’ll love. Not only will you discover some amazing brands, but by intentionally purchasing from these Black-owned businesses, you're also doing the work to promote economic equity and representation.

Khiry

A luxury fashion brand that specializes in contemporary jewelry and accessories inspired by the African diaspora, Khiry was founded by Jameel Mohammed in 2016. The brand’s on a mission to create elegant and timeless pieces that celebrate Black heritage and culture. The designs feature a mix of traditional and modern elements, and Khiry has become known for using materials like African cow bone and gold-plated brass.

Pattern Beauty 

A haircare brand founded in 2019 by actress and entrepreneur, Tracee Ellis Ross, Pattern Beauty’s products are specifically designed for those with curly, coily, and tightly textured hair, and aims to celebrate and empower people of all hair textures. Promoting inclusivity and diversity in the beauty industry, the brand offers a range of haircare products, including shampoos, conditioners, styling products, and tools. Plus, all the formulations are free of harsh chemicals. 

Uoma Beauty 

Founded by Nigerian-born, Los Angeles-based former beauty executive, Sharon Chuter, Uoma Beauty is a cosmetics brand that wants to celebrate diversity and empower people of all skin tones to express themselves through makeup. Recognized for its innovative and boundary-pushing approach to makeup, the brand offers a range of products, including foundation, lipstick, eyeshadow, and highlighter, designed to complement a wide range of skin tones. 

BREAD Beauty Supply 

Haircare brand, BREAD Beauty Supply was launched by Maeva Heim, a self-taught hairstylist who wanted to fill a gap in the market for haircare products that cater specifically to the needs of people with kinky, curly, and coily hair textures. Committed to promoting inclusivity and sustainability in the beauty industry, BREAD Beauty Supply’s innovative product line includes a moisturizing hair mask, a nourishing hair oil, and a hair wash designed to be gentle on curls and coils. All the formulas are made with clean and natural ingredients. 

Black Girl Sunscreen 

A skincare brand founded in 2016 by Shontay Lundy, Black Girl Sunscreen is committed to raising awareness about the importance of protecting skin from the harmful effects of the sun, especially for people with darker skin tones who are often underrepresented in the skincare industry. The brand offers a range of sunscreens specifically formulated for people with melanin-rich skin and is free from harmful chemicals like parabens, oxybenzone, and octinoxate. 

Ebi 

The Yoruba word for family, Ebi is rooted in the postpartum tradition of supporting the well-being of new mothers. Founded in 2018 by Emmanuel Almonor and Nelson Cummiskey, the small business, Ebi, sells plant-based, and hand-crafted self-care essentials including organic bath essentials, nipple pads, and ultra-comfortable underwear. 

Oui the People 

An inclusive skincare brand, Karen Young founded Oui the People in an effort to promote self-care, body positivity, and inclusivity. The brand offers a range of body care products, including a melting body balm, resurfacing body serum, and a signature safety razor that’s designed to be gentle on sensitive skin. Oui the People's products are formulated with clean and natural ingredients and are free from harsh chemicals like parabens, sulfates, and phthalates. 

Golde 

Started in 2017 by Trinity Mouzon Wofford and Issey Kobori, Golde is on a mission to make self-care more inclusive and accessible. The brand offers a range of ethically sourced, natural, and vegan products to promote wellness inside and out including face masks, face and body oils, facial mists, latte blends, matcha, and dietary supplements all made with clean and natural ingredients like superfoods, adaptogens, and plant extracts. 

Brother Vellies 

A sustainable, high-end fashion brand founded by designer Aurora James in 2013, Brother Vellies’ footwear and accessories are inspired by traditional African designs and handmade using sustainable and ethical practices. The brand works with artisans from across the globe to create unique pieces that combine traditional craftsmanship with contemporary style. In addition to its focus on sustainability, Brother Vellies is also committed to promoting diversity and supporting underrepresented communities in the fashion industry.

Brandon Blackwood 

New York-based luxury handbag and accessory brand, Brandon Blackwood is known for its high-quality, functional, and stylish handbags and accessories that are designed with a focus on diversity and inclusivity. Brandon Blackwood's products feature minimalist designs with distinctive details, such as its signature "End Systemic Racism" leather tote bag, which became a viral sensation during the Black Lives Matter movement in 2020. Committed to sustainable and ethical production practices, Brandon Blackwood uses high-quality materials such as vegan leather, recycled plastic, and organic cotton in its products. The brand also supports social justice initiatives and charitable organizations, including Black Lives Matter, the NAACP Legal Defense and Educational Fund, and the American Civil Liberties Union (ACLU). 

Homa Studios 

A small homeware business founded by Jersey native, Altarik Banks, Homa Studios takes pride in creating beautifully crafted cups, plates, bowls, and vases. Designed to bring joy to the home, Homa’s modern ceramics utilize 3D printing, digital design, and mold-making techniques. The company also takes pride in working with young artists. 

Estelle Colored Glass 

A luxury, sustainable glassware brand founded in 2019 by Stephanie Summerson Hall, Estelle Colored Glass specializes in vintage-inspired, hand-blown glassware in various jewel-toned colors. Each piece is made by skilled artisans, and the brand's products range from champagne coupes and wine glasses to decanters and cake stands. The inspiration comes from Hall's grandmother, Estelle, who was a collector of colored glassware. Hall aims to revive the tradition of using colored glassware in entertaining and to bring a touch of glamour and elegance to special occasions. 

Supporting Black-owned lifestyle brands helps address our society's historical and ongoing racial disparities. By purchasing from brands like these, we can help provide the financial support and exposure the Black community needs to thrive.